image-background-premium-content (1)

whitepaper

From boutique to e-commerce: A new way of doing retail in the time of digital transformation

Download now the whitepaper!

 

Is digital transformation good or bad for retail sector?

Download the whitepaper to find it out! 

 

Technological innovations, the digital revolution, and the advent of a new type of consumer — increasingly attentive, demanding, and connected — have changed many sectors of our society.

The economic sector that has been most affected by this digital transformation is retail.

After all, with the internet, our way of buying goods or services has changed drastically, given that we are now used to shopping online, reading comments and opinions from others before buying something and possibly receiving the object we purchase directly at home. So our behaviors change, but as we’ll see, so do the players and the way they build their business. The internet, in fact, represents a resource, or even more precisely, an opportunity that all retailers have at their fingertips to be more effective, efficient, and, above all, relevant for consumers.

So, then, is digital transformation good or bad for retail?

We will talk about all of this in this whitepaper, trying to give an overall picture of the situation and providing some interesting examples to hypothesize the trends that will impact the market in the future.

 

Trusted by hundreds of Enterprise Companies and Government Institutions

 

logo-unicredit-150x30
logo-eni-64x80
logo-pirelli-150x32
logo-sky
logo-tim

Doxee interactive experience

Your customers are not numbers, they’re people. Doxee ix, Doxee Pvideo® and Doxee Pweb® products can improve the customer's perception of your company and your products. Thanks to personalized and engaging videos by Doxee Pvideo® and Pweb®'s interactive micro-websites based on HTML5, we’ll help you explain and convey complex content in a clear and effective way.

IX logo bianco-01
DOXEE-Illustrazioni_IX-03-3

Doxee Pvideo®

Frees your creativity: with personalized videos, storytelling has no limits and can be adapted to any type of customer, thanks to personalized content. Integrated speech synthesis ensures personalized and detailed narration up to the single variable field.

DOXEE-Illustrazioni_IX-02 (1)

Doxee Pweb®

Our interactive microsite service combines the flexibility and interactivity of a web page with the ability to engage personalized content, maximizing conversion rates and providing your customers with rich and personalized information based on their tastes and needs.

From boutique to e-commerce: A new way of doing retail in the time of digital transformation

Download