Infographic

The function that Pandora dolls, fashion plates, and boutiques all have in common is this: they served to capture the attention of potential customers.

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Fashion industry companies, whether luxury or fast fashion, are using a mix of physical reality and virtual reality to provide their target audiences with a cutting-edge shopping experience. But how did we arrive at this point?

Marketing in the fashion industry, much like other industries, had to evolve, from travelling mannequins and later large scale fashion shows, to magazines, to apps, and personalized online ads.

Download the infographic to find out 10 important points:

Pandoras
Fashion Figurines
Boutiques: attracting attention, in passing
Ladies' magazines
Paper patterns
Catalogs
Department stores
Print ads T
he Brand
Digital Marketing

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The history of fashion marketing in 10 points

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The function that Pandora dolls, fashion plates, and boutiques all have in common is this: they served to capture the attention of potential customers.

Download the free infographic to learn more about it!

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