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95% of marketers agree that, to be relevant, KPIs must be tied to business objectives

Each marketing campaign must have its own goals, which must be simple, clear, and above all, measurable.
KPIs (Key Performance Indicators) offer information about the results achieved by a campaign. They’re important because they can help you understand the weaknesses and strengths of your marketing strategy.

Download the free infographic to discover the 5 most used metrics in marketing and how they are calculated!

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KPIs in marketing

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95% of marketers agree that, to be relevant, KPIs must be tied to business objectives

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