In recent years, consumer habits and needs have changed, and this has led to new rules and new strategies, especially in
marketing approaches. Within this new strategic framework, the concept of inbound marketing is particularly effective.
Inbound marketing is a business methodology that attracts customers by creating high value content and experiences that are tairoled to their needs.
The 4 phases of Inbound marketing are:
What are the main tools used in this methodology? And the advantages? Download the free infographic to find out!
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