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EBOOK

Innovation strategy: How to grow business through continuous innovation

Why is building a capacity for lasting innovation so difficult? How can you design a strategy for innovation that is open to external influences and has the flexibility to respond to ongoing changes? In this ebook, we'll focus on three concepts that are central to innovation thinking: innovation strategy, design thinking, and continuous innovation. Download it now to learn more!

Download now the ebook!

 

Download the ebook to learn more about innovation strategy, design thinking, and continuous innovation

 

While the brightest ideas may come unexpectedly, innovations never arise by accident but are developed within contexts where certain practices and procedures are already at work.

Why is it that initiatives, even those pursued with considerable budgets and intensive efforts by R&D departments often fail to produce real innovation? And why, if innovation has been achieved, do the companies that have achieved that goal fail to maintain and advance it? 

In this ebook, we will try to answer these questions, and to do so, we’ll delve into three pivotal concepts of innovation thinking: innovation strategy, design thinking, and continuous innovation.

Download the ebook to discover:

  • How an innovation strategy is developed and the benefits for businesses
  • What is design thinking and what is its importance in marketing strategies?
  • How continuous innovation "works" and 3 virtuous examples for inspiration

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Innovation strategy: How to grow business through continuous innovation and design thinking

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