Between engagement strategies, touchpoints of customer experience journey and personalization: new solutions and scenarios.
In the next few years, the banking industry could become one of the most interesting sectors to follow in order to witness the evolutions linked to digital transformation. Covid, customer emancipation, and the growing importance of digital solutions in all business areas have led and will continue to lead banking sector companies to change how they provide products and services and how they interact with their customers.
To remain truly competitive, this means that all banks will have to deeply rethink their organization and their economic model whilemaking the most of digital tools and without losing sight of the trends on the horizon. So what are the aspects that banking sector operators will have to take into account in order to face the challenges of tomorrow?
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