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case study

The new era of the digital university: The University of Palermo chooses a digital journey for students based on Doxee interactive experience

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Large amount of data, memorable experience for student, positive repercussions on the Students’ perception of the entire University as an authoritative and innovative institution: that is what the University of Palermo gained with Doxee interactive experience!


The University of Palermo is one of the most important universities not only in Sicily, but in the country because of the number of students it welcomes (over 40,000 are enrolled) and because of the many degree courses it offers.

The University of Palermo has always paid great attention to providing innovative and efficient services, which help students to identify and build a suitable and complete training path. After all, the relationship with students is fundamental for institutions that must be able to build communication channels that reach a wide audience of young people that are neither detached nor impersonal, since each student has specific needs that must be listened to and supported.

the University of Palermo relied on Doxee, which created a pre-orientation and legal orientation path that combined a series of personalized interactive experiences using Doxee Pvideo® and Doxee Pweb® technology to:

  • Make it easier for students to consciously identify the most suitable course of study for them;
  • Increase the number of students enrolled in the Law course;
  • Reach even the youngest, most digitally savvy students.

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Doxee interactive experience

Your customers are not numbers, they’re people. Doxee ix, Doxee Pvideo® and Doxee Pweb® products can improve the customer's perception of your company and your products. Thanks to personalized and engaging videos by Doxee Pvideo® and Pweb®'s interactive micro-websites based on HTML5, we’ll help you explain and convey complex content in a clear and effective way.

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Doxee Pvideo®

Frees your creativity: with personalized videos, storytelling has no limits and can be adapted to any type of customer, thanks to personalized content. Integrated speech synthesis ensures personalized and detailed narration up to the single variable field.

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Doxee Pweb®

Our interactive microsite service combines the flexibility and interactivity of a web page with the ability to engage personalized content, maximizing conversion rates and providing your customers with rich and personalized information based on their tastes and needs.

The University of Palermo chooses a digital journey for students based on Doxee interactive experience