CASE STUDY

Digitization for Public Administration: The use of personalized video for waste collection in Italy

 

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The Italian municipalities of Milan, Ancona, Cosenza, Cesena, Palermo, Genoa, Bologna, Cusano Milanino and Vizzolo Predabissi have adopted the Doxee Pvideo® solution to collect TARI - the Italian waste tax for local government.

Municipalities need to reduce the possibility of non-compliance, get closer to citizens and reduce office waiting times by allowing citizens to pay online.

Campaign results:

  • More than 2 million videos produced each year
  • 85% of viewers watch the entire video
  • 55% of those who viewed the video paid online

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Doxee interactive experience

Your customers are not numbers, they ’re people. Doxee ix, Doxee Pvideo®, and Doxee Pweb® products can improve the customer's perception of your company and your products. Thanks to personalized and engaging videos by Doxee Pvideo® and Pweb's interactive micro-websites based on HTML5, we’ll help you explain and convey complex content in a clear and effective way.

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Doxee Pvideo®

Frees your creativity: with personalized videos, storytelling has no limits and can be adapted to any type of customer, thanks to personalized content. Integrated speech synthesis ensures personalized and detailed narration up to the single variable field.

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Doxee Pweb®

Our interactive microsite service combines the flexibility and interactivity of a web page with the ability to engage personalized content, maximizing conversion rates and providing your customers with rich and personalized information based on their tastes and needs.

The use of personalized video for waste collection in Italy

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